Stage Details

Tokenomics & Protocol Value Flows

5

Activities |

25

Days

Forgd utilizes a proprietary framework to construct both supply (distribution & emissions) and demand drivers (utility & mechanisms) to align with your unique protocol design.  A live demo of this software can be seen here: Token Designer.

Activity

Description

Est. Duration

Workshop: Value Flows & Feedback Loops

Workshop with Forgd. Forgd will share insights on how we model both supply (distribution & emissions) and demand drivers (utility & mechanisms) to align with your unique protocol design. Using these inputs, we simulate post-TGE performance to ultimately align on proper valuations and value accrual.

2 days

Tokenomics Audit & Research Report

Forgd to author a 30 - 40 page research report assessing your project's draft Tokenomics with a particular focus on Token "Demand Drivers". If your project does not have any Token Demand Drivers drafted, the Forgd team will propose some based on competitive analysis.

7 days

Quantitative Modeling & Underwriting

Workshop with Forgd and learn how your project's supply & demand can be quantified in order to simulate post-TGE performance. The goal of this workshop is to catalyze iteration on Tokenomics to strategically balance supply, demand, and FDV.

7 days

Quantitative Modeling & Underwriting

Workshop with Forgd and learn how your project's supply & demand can be quantified in order to simulate post-TGE performance. The goal of this workshop is to catalyze iteration on Tokenomics to strategically balance supply, demand, and FDV.

7 days

Token Designer Joint Review

Joint workshop to review populated Token Designer.

7 days

Publish Documentation

Use Token Designer to publish a one page summary on your Tokenomics and Protocol Value Flows to be used to communicate critical information to strategic partners. Publish Gitbook and / or Whitepaper.

2 days

*Completion days are an estimation

Market Maker Engagements

7

Activities |

51

Days

Forgd utilizes proprietary software to conduct a fully dynamic “liquidity roadshow” for your project, engaging all major market makers to provide quotations on various engagement structures. A live demo of this software can be seen here: Engage a Market Maker Demo.

Forgd will also “underwrite” tokenomics with quantitative models to ensure balanced terms from market makers. Liquidity workshops on all major business models will be conducted with your team to ensure alignment on incentive structures. Activities include:

Activity

Description

Est. Duration

Workshop: Liquidity & Market Makers

Workshop with Forgd to learn about liquidity provision and market making for issued tokens.

2 days

Liquidity RFQs, Round 1

Forgd to conduct outreach to all major market makers and present project / opportunity to provide an engagement proposal based on your project's unique needs.

9 days

Review RFQs, Round 1

Forgd to review initial proposals from Market Makers with your team and provide commentary on mutual alignment.

7 days

Liquidity RFQs, Round 2

Forgd to conduct outreach to all major market makers and present project / opportunity to provide an engagement proposal based on your project's unique needs.

9 days

Review RFQs, Round 2

Forgd to review follow up proposals from Market Makers with your team and provide commentary on mutual alignment.

7 days

Market Maker Selection

Select one or more market makers to parter with based on available proposals.

2 days

KYB, Onboarding, Legal

Conduct the KYB process with each selected market maker as part of their onboarding process. Execute legal contracts.

14 days

*Completion days are an estimation

Market Maker Engagements

7

Activities |

51

Days

Forgd utilizes proprietary software to conduct a fully dynamic “liquidity roadshow” for your project, engaging all major market makers to provide quotations on various engagement structures. A live demo of this software can be seen here: Engage a Market Maker Demo.

Forgd will also “underwrite” tokenomics with quantitative models to ensure balanced terms from market makers. Liquidity workshops on all major business models will be conducted with your team to ensure alignment on incentive structures. Activities include: 

Activity

Description

Est. Duration

Workshop: Liquidity & Market Makers

Workshop with Forgd to learn about liquidity provision and market making for newly issued tokens.

2 days

Liquidity RFQs, Round 1

Forgd to conduct outreach to all major market makers and present project / opportunity to provide an engagement proposal based on your project's unique needs.

9 days

Review RFQs, Round 1

Forgd to review initial proposals from Market Makers with your team and provide commentary on mutual alignment.

7 days

Liquidity RFQs, Round 2

Forgd to conduct outreach to all major market makers and present project / opportunity to provide an engagement proposal based on your project's unique needs.

9 days

Review RFQs, Round 2

Forgd to review follow up proposals from Market Makers with your team and provide commentary on mutual alignment.

7 days

Market Maker Selection

Select one or more market makers to parter with based on available proposals.

2 days

KYB, Onboarding, Legal

Conduct the KYB process with each selected market maker as part of their onboarding process. Execute legal contracts.

14 days

*Completion days are an estimation

Exchange Listing

5

Activities |

75

Days

Forgd will consult with your team on a holistic exchange listing strategy. Workshops will provide transparency key performance indicators from various major venues including (i) historical listing performance, (ii) cost to list, (iii) liquidity & volume requirements, and (iv) accessibility for listing. Forgd will provide direct introductions to select exchanges based on your budget and tokenomics design and complete the formal applications on your behalf. Activities include: 

Activity

Description

Est. Duration

Workshop: Exchange Listing

Workshop with Forgd to learn about exchange listing strategies across both centralized and decentralized venues.

2 days

CEX Introductions

Forgd to provide introductions to relevant CEXs based on proposed budget and FDV.

7 days

Formal Application Completion

Forgd to complete formal applications on your behalf. Team to provide insights and recommendations based on unique value propositions.

7 days

Ongoing Negotiation & Review

Submit formal applications, prepare for ongoing dialogue with exchange listing team. 

45 days

KYB, Onboarding, Legal

Conduct the KYB process with each selected exchange as part of their onboarding process. Execute legal contracts.

14 days

*Completion days are an estimation

Exchange Listing

5

Activities |

75

Days

Forgd will consult with your team on a holistic exchange listing strategy. Workshops will provide transparency key performance indicators from various major venues including (i) historical listing performance, (ii) cost to list, (iii) liquidity & volume requirements, and (iv) accessibility for listing. Forgd will provide direct introductions to select exchanges based on your budget and tokenomics design and complete the formal applications on your behalf. Activities include: 

Activity

Description

Est. Duration

Workshop: Exchange Listing

Workshop with Forgd to learn about exchange listing strategies across both centralized and decentralized venues.

2 days

CEX Introductions

Forgd to provide introductions to relevant CEXs based on proposed budget and FDV.

7 days

Formal Application Completion

Forgd to complete formal applications on your behalf. Team to provide insights and recommendations based on unique value propositions.

7 days

Ongoing Negotiation & Review

Submit formal applications, prepare for ongoing dialogue with exchange listing team. 

45 days

KYB, Onboarding, Legal

Conduct the KYB process with each selected exchange as part of their onboarding process. Execute legal contracts.

14 days

*Completion days are an estimation

Onchain Liquidity Improvement

3

Activities |

26

Days

Forgd will assess your project's on-chain liquidity profile and recommend strategies to optimize market depth, slippage reduction, and sustainable growth. Forgd will leverage DEX liquidity management, bespoke lending/borrowing solutions, and strategic incentive structure. Workshops on liquidity strategies will be conducted with your team to align on best practices for on-chain liquidity provisioning and retention.  Activities include:

Activity

Description

Est. Duration

Workshop: Strengthening Organic Liquidity

Learn how to optimize your tokens onchain liquidity footprint without over rewarding mercenary liquidity providers. 

2 days

Optimizing On-Chain Liquidity 

Outline targeted engagement strategies for liquidity providers, market makers, and active traders, ensuring a resilient and self-sustaining framework.

14 days

Coordinate Operational Deployment

This includes timing liquidity injections, aligning incentive rollouts, and initial marketing timelines. 

10 days

*Completion days are an estimation

Launch Preparation

2

Activities |

8

Days

Day-of launch support and preparation. Quantitative modeling with market makers and exchanges to prepare for the TGE and commencement of trading. Activities include:

Activity

Description

Est. Duration

Underwriting & Pre-Market Order Book Structuring

Coordination with market makers & exchanges to determine opening FDV and structure of the opening order book (i.e., how much liquidity is placed on offer at the immediate onset of trading.)

7 days

Day of Listing Support

Live listing support and coordination with market makers, exchanges, etc.

1 day

*Completion days are an estimation

Tokenomics Optimization

2

Activities |

12

Days

Forgd utilizes a proprietary framework to construct both supply (distribution & emissions) and demand drivers (utility & mechanisms) to align with your unique protocol design.  A live demo of this software can be seen here: Token Designer.

Activities include:

Activity

Description

Est. Duration

Workshop: Demand Drivers

Forgd will share insights on how we quantify and model demand drivers (utility & mechanisms). Using these methods, we simulate the highest impact “sinks” designed to enhance the demand for your token. 

2 days

Retroactive Engagement Strategies 

Develop an iterative, structured plan of action to enhance your project's engagement with desired userbases. Forgd will help coordinate operational efforts with various partners. 

10 days

*Completion days are an estimation

Financial Planning

2

Activities |

14

Days

Building in Web3 does not make you exempt from traditional practices and financial logic inherent to Web2 businesses. Financial planning will ensure that you have adequate post-TGE runway after incurring token-centric “ad hoc” expenses associated with market maker engagements, exchange listings, and KOL initiatives. Activities include: 

Activity

Description

Est. Duration

Cashflow Analysis

The goal of this exercise is to produce a dynamic 3-year runway model including projected revenue, fixed & variable costs, and cashflow adjustments based on your project's unique inputs. The model will update dynamically based on your estimated budget for crypto-centric expenditures such as market maker engagements and exchange listings.

7 days

Go-to-Market Budgeting

Goal of this exercise is to finalize minimum and maximum allowable cash & token budgets to be allocated to go-to-market expenses including (1) market maker engagements, (2) exchange listings, (3) pre-TGE KOL & marketing support. 

7 days

*Completion days are an estimation

Financial Planning & Treasury Management

3

Activities |

16

Days

Building in Web3 does not make you exempt from traditional practices and financial logic inherent to Web2 businesses. Financial planning will ensure that you have adequate post-TGE runway after incurring token-centric “ad hoc” expenses associated with market maker engagements, exchange listings, and KOL initiatives. Forgd’s treasury management advisory is uniquely carefully designed to align long-term incentives and to maximize flexibility. Activities include: 

Activity

Description

Est. Duration

Cashflow Analysis

The goal of this exercise is to produce a dynamic 3-year runway model including projected revenue, fixed & variable costs, and cashflow adjustments based on your project's unique inputs. The model will update dynamically based on your estimated budget for crypto-centric expenditures such as market maker engagements and exchange listings.

7 days

Operational Budgeting

The goal of this exercise is to finalize minimum and maximum allowable cash & token budgets to be allocated to ongoing operational expenses as well as ad hoc costs such as1) market maker engagements, (2) exchange listings, (3) Post-TGE KOL & marketing support. 

7 days

Workshop: Treasury Management

Explore best practices for treasury allocation and liquidity management too. Bespoke advisory will be given based on treasury structures, team-orientated goals and governance considerations.

2 days

*Completion days are an estimation

Growth Capital & Fundraising

4

Activities |

40

Days

Forgd will consult with your team on best practices on growth capital strategies for token and equity sales with holistic informational and education sessions, including 1-on-1 workshops, pitch deck preparations, investor outreach best practices, and typical terms to expect. Activities include:  

Activity

Description

Est. Duration

Workshop: Growth Capital

Workshop with Forgd to learn about Growth Capital solutions including token sales, equity transactions, and more.

2 days

Cap Table & Distribution Schedule Modeling

A quantitative exercise to determine evolution of equity cap table and token distribution schedule based on fundraising structures and dilution.

3 days

Marketing Materials & Pitch Preparation

Position and prepare marketing materials (pitch deck) specifically tailored for each potential investor.

14 days

Due Diligence & Indications of Interest

Support due diligence requests from prospective investors to secure indications of interest (“IOIs”). Support data production for follow-up information requests. Determine key issues for negotiation and consideration

21 days

*Completion days are an estimation

Growth Capital & Fundraising

4

Activities |

40

Days

Forgd will consult with your team on best practices on growth capital strategies for token and equity sales with holistic informational and education sessions, including 1-on-1 workshops, pitch deck preparations, investor outreach best practices, and typical terms to expect. Activities include:  

Activity

Description

Est. Duration

Workshop: Growth Capital

Workshop with Forgd to learn about Growth Capital solutions including token sales, equity transactions, and more.

2 days

Cap Table & Distribution Schedule Modeling

A quantitative exercise to determine evolution of equity cap table and token distribution schedule based on fundraising structures and dilution.

3 days

Marketing Materials & Pitch Preparation

Position and prepare marketing materials (pitch deck) specifically tailored for each potential investor.

14 days

Due Diligence & Indications of Interest

Support due diligence requests from prospective investors to secure indications of interest (“IOIs”). Support data production for follow-up information requests. Determine key issues for negotiation and consideration

21 days

*Completion days are an estimation

Bespoke advisory from blockchain veterans

Forgd provides tailored guidance & support for blockchain projects during pre-TGE & listed phases. From tokenomics design, market maker engagements, & launch underwriting, our expert team and technology-driven solutions pave the way for your successful launch and growth.

Backed by

Curated bespoke programs tailored to each project’s unique needs.

Design Tokenomics, Partner with Market Makers & List on Exchanges

Track Liquidity, Refine Tokenomics & Partner with Market Makers.

Stage

1

Tokenomics & Protocol Value Flows

5

activities

|

25

Days

Stage

2

Market Maker Engagements

7

activities

|

51

Days

Stage

3

Exchange Listing

5

activities

|

75

Days

Stage

4

Launch Preparation

2

activities

|

8

Days

Stage

5

Financial Planning

2

activities

|

14

Days

Stage

6

Growth Capital & Fundraising

4

activities

|

40

Days

Stage

1

Market Maker Engagements

7

activities

|

51

Days

Stage

2

Exchange Listing

5

activities

|

75

Days

Stage

3

Onchain Liquidity Improvement

3

activities

|

26

Days

Stage

4

Tokenomics Optimization

2

activities

|

12

Days

Stage

5

Financial Planning & Treasury Management

3

activities

|

16

Days

Stage

6

Growth Capital & Fundraising

4

activities

|

40

Days

*Forgd is not a launchpad and cannot support directly with investor outreach due to licensing requirements. Upon request, Forgd can provide introductions to licensed professionals to support growth capital efforts.

A plan for every project, and all founder preferences.

Forgd is an end-to-end software toolkit accessible to all blockchain projects & advisors, free-of-charge. Forgd offers full-service advisory and white glove consulting to select projects, via application only.

Self-Service

Create an account for free, and access our suite of self-service, do-it-yourself (“DIY”) software to Design Tokenomics, Engage Market Makers, List on Exchanges, Monitor Liquidity & Unlocks, and more.

Ideal for:

Pre-TGE Blockchain Projects

Listed Blockchain Projects

Crypto Researchers

Framework

Web3 Advisors can leverage Forgd software for existing engagements with blockchain projects to streamline Tokenomics Design, Market Maker Engagements, and Exchange Applications, and more.

Ideal for:

Web3 Advisory Firms

Investment Firms

Blockchain Accelerators

Full-Service

White-glove support from the Forgd team. We curate bespoke programs tailored to clients’ unique needs. Forgd can support pre-TGE or listed projects with tasks ranging from Tokenomics Design, Market Maker Engagements, Exchange Listings, Financial Modeling, and more.

Ideal for:

VC-backed Blockchain Projects

High FDV Launches

Staff Augmentation

Web3 Experts,
at your service

Founded by Shane Molidor, a Web3 veteran who previously served as the CEO of a major cryptocurrency exchange, and Head of Trading at a major Market Making firm.

Our team brings a wealth of experience from leading cryptocurrency exchanges, trading institutions, and investment firms, equipping them with a comprehensive understanding of how to launch & scale blockchain projects.

This collective expertise enables Forgd to offer unparalleled consulting services, guiding blockchain projects through the complexities of launching and scaling in a rapidly evolving industry.

Shane Molidor
Florian Strauf
Scott Byron
0
1

Does Forgd offer consulting & advisory services to blockchain projects?

Yes, Forgd provides consulting and advisory services, offering hands-on support from experienced advisors to help blockchain projects navigate the complexities of launching and managing a token successfully. These services are offered to select projects and are available via application only. Learn more about Forgd consulting and advisory services on our Pricing page.

0
2

How much do Forgd consulting & advisory services cost?

In consideration for its services, Forgd would be designated as a “Core Contributor” to your project and would receive both a token allocation and an upfront cash payment. All token allocations are subject to a lockup and vesting schedule that is identical to your core team’s.

For example, if your team has a 4 year vesting schedule, any tokens allocated to Forgd will carry the same.

The amount of tokens & cash required to engage Forgd vary by project type and desired scope of engagement.

0
3

How does a consulting & advisory engagement work?

Forgd curates bespoke programs tailored to each project’s unique needs. Forgd supports tasks ranging from Tokenomics Design, Market Maker Engagements, Exchange Listings, Financial Modeling, and more.

 

Forgd differentiates itself in the blockchain consulting space by offering a blend of technology-driven solutions & personalized advisory services. Our underlying software has been utilized by over 500 projects and allows blockchain entrepreneurs to automate critical tasks such as tokenomics simulations, liquidity monitoring, and cap table management which traditionally require extensive manual effort.

0
4

How do I schedule a 1-on-1 consultation with the Forgd team?

To schedule a 1-on-1 consultation, visit our calendly page and select a convenient time. This feature allows you to directly book a session with our experts to discuss your project’s specific needs.

0
5

Who is the founder of Forgd?

Shane Molidor is the Founder and CEO of Forgd. Shane brings a wealth of C-suite experience from leading roles at prominent cryptocurrency exchanges, trading desks, and investment firms across the United States, China, and Singapore. His expertise spans exchange and custodial infrastructure, market microstructure, risk management, as well as Layer 1 & 2 protocols, decentralized finance (DeFi), and global cryptocurrency regulation. His leadership was instrumental in driving a top-20 centralized exchange (AscendEX) to a valuation of approximately $500 million, overseeing major Series B fundraising efforts.

Prior to founding Forgd, Shane was integral in developing trading operations at FBG Capital, including market making and OTC trading, and was the first non-engineering hire at Gemini, a US-regulated exchange and custodian, where he managed business development, institutional sales, and operations. His career is marked by a track record of launching, scaling, and optimizing highly profitable businesses and managing multifaceted teams globally.

0
6

Can Forgd help with Tokenomics Design?

Yes, Forgd offers robust tools for Tokenomics Design, enabling projects to create, test, and refine their token economics through advanced simulations. These tools are designed to help projects establish a strong economic foundation, ensuring their token’s utility and value are optimized for long-term success.

0
7

I want to hire a Market Maker. Can Forgd help?

Absolutely, Forgd can facilitate your engagement with experienced market makers to enhance your token’s liquidity and trading performance. Our platform connects you with reputable market makers, ensuring your token achieves optimal market presence and stability.

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